‘Dancehall Does Not Pay That’s Why I Do Kpuu Kpaa & Other Danceable Songs’ – Shatta Bundle

Shatta Wale has replied critics who say he doesn’t do real dancehall music. He was even mocked for winning Highlife song of the year at the 2019 Vodafone Ghana Music Awards.

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However, Shatta Wale has explained that he employs that strategy because he’s business minded and not to rely on Dancehall exclusively which does not pay. Shatta Wale revealed this in an interview with Paul Adom Otchere in an interview on Metro Tv.

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“People know me as dancehall artiste and they feel i should always do dancehall but that’s why I tell people this is business for me so whatever is commercial for me to make money I just do it”.

“Reggae dancehall music doesn’t sell much like you’re doing what the people like here. So I like to portray something that will appeal to from my father’s age to youths and to kids cos I have children that sing my song”, he further explained.

Source: africacelebrities.com